Centre for Marketing Research
Our publications
Search our publications to read about our work in more depth.
Cagla Dayangan & Bilge Aykol,
2024, International Marketing Review, 41(6), 1618-1672
DOI:
Type: article
Ying Feng, Jie Meng & Jun-Hwa Cheah,
2024, Psychology and Marketing, 42(3), 842-865
DOI:
Type: article
Guoqing Zhao, Xiaoning Chen, Paul Jones, Shaofeng Liu, Carmen Lopez, Leonardo Leoni & Denis Dennehy,
2024, Information Systems Frontiers
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Type: article
Jing (Daisy) Lyu, Yan Danni Liang & Durga Vellore Nagarajan,
2024, Internet Research
DOI:
Type: article
Paurav Shukla, Veronica Rosendo-Rios & Dina Khalifa,
2024, Journal of International Marketing
DOI:
Type: article